Creativity is not only about being able to paint beautifully
"Without challenge and variety, I would not be able to function optimally. That is why I am perfectly in place as Commercial Director within NPN Printing. Within this company the vision is 'can't does not exist' and that means that after 25 years I can still be creative every day. Creativity lies not only in being able to paint beautifully, but also in finding solutions.
In addition to managing and coordinating the sales team and determining the strategy for social media, for example, I mainly have my feet in the clay. Both company-wide and on an individual level I am very busy with sales.
My work is constantly changing
Whereas I used to be almost entirely occupied with selling on a personal level, these days I also communicate a lot abroad. Reference projects and our online strategy have been important in this. I have regular contact with customers from Australia, England and the United States, for example.
Another development that makes my work different from before is the fact that we are now well known as a high-quality printing company. There is a lot of word-of-mouth advertising and this is clearly noticeable: customers are finding their way to our company better and faster these days.
More and more customisation
It is no secret that the number of customers who want to have something printed on a large scale has decreased in recent years. This means that it has become more of a luxury product, something that has to be really beautiful and well cared for. I think it's great that we really work on such a project with attention. It is extremely important to listen carefully to customers and to translate their wishes into a suitable production of high quality. We think along and always try to go the extra mile, which often leads to unique end results.
Enjoying my work for 25 years
Earlier I mentioned that I enjoy being challenged. This makes it all the more special that after 20 years I am still enjoying myself immensely at NPN Printing. Incidentally, I am not the only one; I have been working with some of my colleagues for more than 20 years. We work well together and can switch easily. If we agree on something, it just happens. That's what makes the work so nice: We really work together on the end product.
In addition to the people in the company, I also enjoy working with so many different customers. From furniture manufacturers to museums, every customer has its own story.
